Body Image :: essays research papers

Looking at the ad many perspicuous observations can be made. You see a female bent everyplace a toilet. Then you notice the writing on the ad. Then you incarnate that it is an ad for the widely marketed meat Obsession. Hey wait a minute. When did infantile fixation starting narrowal making ads where women were bent over on the toilet? Oh, I see. Thats when it clicks. Its not really an ad on the perfume obsession and really a joke or parody on the perfume name. It has become an Obsession for women to have the ideal body type. Looking at the picture from an examiners point of view, I notice the women and everything about her. You can direct tell why she is sitting on the floor in a fetal position over the toilet. She is anorexic. You can tell mostly by her protruding spine. The spine is seen as the backb genius of any human being. It is seen as what keeps us standing and walking everyday. It can almost be express to be our strength. Hers on the other hand is exposed which is a sign that her strength is exposed. This reminds me of the story in the Bible where Sampson exposes that it is his hair that gives him his strength. Now anyone could essentially have control over him if they cut his hair. He is now open to any attacks, just like in the ad. The lady is now threatened to all outside attacks whether it be a disease or even so death. To me the creators of this ad got the pathos right, in that they effectively engage the audiences emotions. They would probably be able to draw sympathy and concern from any typical person.In large font across the top of the ad it reads, Obsession and at the bottom in a smaller font it reads, For women. There is one main point that these words ar set abouting to get across. It is that anorexia becomes an obsession for women. All around us to day are stereotypical images of how women should look. These images are usually images of models. Many women see these images and feel that they dont eff up to these standards of beauty and in turn take extreme measures in order to attain that beauty. The ad is sort of telling us that this is what happens when women try to look like CK models (logos).